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The Metaverse Isn’t New, Its Just Now Cashing In

Jan 13, 2022

The Metaverse Has Been Around for Years, Cyclists Just Didn’t Know It!

Full disclaimer: I’m a cyclist and I didn’t see it coming either. Cycling may take varying forms; from the weekend warrior to the daily commuter, we all envision that climb up The Alpe d’Huez or crossing the finish line of The Tour de France down the Champs Elysée. The reality is…most of us don’t make the time to go on that exotic excursion or have the fitness levels to reach professional stardom. So, we dream.

Enter stage left, years ago sporting Apps such as Zwift, Strava and numerous others afforded the sportsman in all of us to “experience” riding in the South of France or trekking across the plains of New Zealand.

If you want to learn about the Metaverse download a sampling of one of these Apps. The only difference is these Apps did not see the potential. Sure, they made some nice money with monthly...

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Accelerate, Improve, and Repeat

Jan 13, 2022

The classic adage in motorsports was and remains, "Win on Sunday, Sell on Monday."

This goes beyond brand recognition and appeal to the masses. Intensity actually improves your business' product. This is our take on how competing at a high level raises the bar throughout every facet within an organization.

The slim line between victory and vitriol of defeat is often measured in hundredths of a second – regardless of the field of endeavor. That competitive advantage often takes the form of a technological edge.

Just a few decades ago, a 4-minute mile was unthinkable. In just a few weeks we will witness hundreds of athletes pushing the limits of physics during the Beijing 2022 Olympics. While partly due to better training and nutrition, credit must also be given to better shoe design and construction. Sneaker manufacturers spend great resources to attain that 'edge' which then translates to sales once their products enter the mainstream. Entering that competitive arena requires...

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Keep an Open Mind …and Wallet to Future Opportunities

Dec 13, 2021

Fabrics are Finding Creative Alternatives for Fashion as well as Functional Uses.

We are creatures of habit. Whether its our morning coffee or the clothes we wear, us humans just revert to that which is easiest and most convenient. It’s the way the Big Guy programmed us so we can save all that important intellectual energy for the critical stuff (business decisions, choice of spouse, LLC vs S Corp).

While habits create efficiency and reliability it must not preempt an open mind to creative processes.

As an instance, let’s look at our choice of footwear, belts, wallets, and handbags. For millennia we have peeled the skin off the carcasses of dead animals, treated them with highly toxic chemicals so we did not get repulsed by the smells, stained them with dyes and had cobblers and smiths mold them to our desired use. Imagery aside, this is not a quaint nor efficient process. This is the technology we had at the time, so we went with it. Why...

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Take Your Foot Off The Gas - You Eventually Come to a Stop

Jul 02, 2021

How Entry Into Competitive Environs Increases Sales

The classic adage in motorsports was and remains, “Win on Sunday, Sell on Monday”.

This goes beyond brand recognition and appeal to the masses. Intensity actually improves your business' product. This is our take on how competing at a high level raises the bar throughout every facet within an organization.

The slim line between victory and vitriol of defeat is often measured in hundredths of a second – regardless of the field of endeavor. That competitive advantage often takes the form of a technological edge.

Just a few decades ago, a 4-minute mile was unthinkable. In just a few days we will witness a dozen athletes achieve it during the Tokyo Olympics. While partly due to better training and nutrition, credit must also be given to better shoe design and construction. Sneaker manufacturers spend great resources to attain that ‘edge’ which then translates to sales once their...

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No Jacket Required

Jun 11, 2021

Pivot: /ˈpivət/ /ˈpɪvət/ to turn or rotate like a hinge or a successful business owner.

During a recent episode of our Podcast, The Liquid Lunch Project, my partner Matthew Meehan and I addressed the need for a business to be agile and its ability to effectively Pivot when the needs arise.

This is the tale of one of the greatest Pivots of all time.

In 1967, five students from Charterhouse, a boarding school in Surrey, England formed a rock band that would go on to transform the style of rock. Imagine a graduating class including Tony Banks, Mike Rutherford, Phil Collins, Peter Gabriel, and Steve Hackett! Incorporating innovative themes and nontraditional instruments, Genesis went on to becoming one of the most sold and highly decorated bands of all time.

From 1970 to 1975, Collins played drums and percussion for the Band. 

In August 1975, following The Lamb Dies Down on Broadway tour, Gabriel left Genesis. The band placed an advert for a replacement...

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Alloy Allies

Feb 08, 2021

Consultants as Catalytic Converters

There is often confusion as to the role of a consulting firm within the parameters of a small business. Pop culture is replete with tales of the swashbuckling, chart carrying MBA graduate seeking to revolutionize the world via the use of pie charts and tedious board meetings. In realty, a strategic partner can take the American small business to the next level. Albeit with the full cooperation of ownership.

Analogies are often the most effective manner to convey a point. Allow me to take you back to high school physics class. Remember our friend, the alloy? An alloy is a substance created from the combining of two or more elements. The classic 1+1=3. The mechanical properties of alloys will often be quite different from those of its individual constituents. You see where I am going here… American small business, often family-owned, with a proud type- A founder resistant to any change may be wary of such transformative...

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Go Bold or Get Old

Feb 04, 2021

The American Entrepreneur is Not Easily Deterred

One of our organization’s mantras, if not obsession, is our desire to implement systems within our client’s operations to allow for streamlined operations. A beautiful thing occurs when an entrepreneur is not bogged down by administrative muck: he or she is able to dream. When an American small business owner dreams, special things happen. Expansion plans, acquisitions, diversification of product lines: a business owner must have the peace of mind to think in bold macro terms.

This is part of the American historical mindset. Some of the greatest transformative acts in our history came with much resistance. Let us look at several bold, transformative decisions and that decision maker’s ambivalence towards the vehement opposition resulting therefrom.

Acquisition of The Louisiana Territory was a long-term goal of President Thomas Jefferson. Seeking control of the vital Mississippi River port of New Orleans, Jefferson...

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Experts Exit Stage Left

Jan 27, 2021

How Expertise Has Recently Changed Significance 

Traditionally, expertise, was an accolade reserved for someone who spent years honing his or her craft to such a degree they were considered an authority. Experts engage within a given subject matter from various perspectives developing their knowledge over time, through a combination of research and experience. That nurturing of a specific skillset takes time to develop. A lot of time. During that time, that future expert is known by his or her peers cultivating a reputation that positively deviates from the norm. By the time one is referred to as an expert, it is not disputable. Gretzky was an expert hockey player not at 17 but at 27..

Achieving a high level of fidelity in one’s craft may take countless paths. Regardless of how simple or complex the activity being practiced; the brain undergoes subtle yet significant changes as your skill mastery develops. To practice a skill, you first learn the...

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SAG Ace of the Rotation on Clubhouse

Jan 22, 2021

Shield Advisory Group had the privilege of hosting a Clubhouse Room last night with a special guest appearance by baseball icon Dwight “Dr K” Gooden.

As a 3X World Series Champion, Cy Young Award Winner, Rookie of The Year and 4X All Star, Dr K shared his experiences about the tools needed for winning. At the highest levels. We learned these tools were transferable to other facets of life. From Dr. K’s warm recollections of his childhood under his father’s mentorship and tutelage to his time amidst the media spotlight and fanfare we were given a brilliant display of humanity.

It was soon evident Doc was not only physically gifted as an athlete, but he was also usually the hardest working guy on the training grounds.

Doc shared insights into the discipline and work ethic necessary to take any career to the highest levels. Moreover, he regaled us in tales of the teen phenom transitioning into a league competing against the best players in the world.

We also...

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Cynic vs Skeptic

Jan 19, 2021

How the Karate Kid Taught Us To Read The Wall Street Journal

Face it. We are ensnared in a world of spin where true journalism has given way to opinion. Analytics has ceded to biased promotion. Taking this into account, how can we make sound investment decisions, develop strategy, and even decipher, ally from rival?

 
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Difference between Cynic and Skeptic.

Let us look to the Ancients for guidance, Daniel-San:

A skeptic is simply someone who demands good evidence before accepting something and is willing to change their view when it conflicts with the evidence. These requirements are easy to say, but often hard to follow. Nevertheless, everyone should strive to be a skeptic.

The philosophy of skepticism goes back to the ancient Greek and Roman world. One version was Pyrrhonic, founded by Pyrrho of Elis. He gave us the Pyrrhic Victory: Win the Battle but lose the War. Pyrrhonist’s aims are psychological. It urges suspension of judgment to achieve mental...

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